Spas and salons tend to be at the forefront of trendy and stylish purchasing. Fashion and beauty conscious clients who tend to have disposable income, keep with the latest trends, and are in “the know.” With that said, there is such great potential in the area for retail spotlighting. When customers walk into your shop their eyes should be drawn to new exciting products that motivate their spending and increase your bottom line.
Capture the dollars they may spend at retail stores and bring in a few well-chosen products such as tee shirts, yoga-wear, totes, cosmetic bags and nail files.
The smartest way to do this is to add your logo to these fashionable items, raising revenue and brand awareness. Nothing gets the word out faster than quality up-to-date items in a trendy fashionable retail area.